As a modern place integrating entertainment, consumption and diet, large shopping malls are closely related to people’s lives. As one of the places with the largest number of people in the city, the advertising location in the shopping mall can bring huge commercial value, so the advertising display carrier in the shopping mall has a large market demand. With the birth of small-pitch LED display technology, the original advertising carrier in the mall is gradually being replaced by LED display.
Outdoor large screen LED display
Outdoor LED displays are generally installed on the exterior walls of shopping malls. The specific selection specifications need to be determined according to the actual project, scale, budget, etc. The advantage of such screens is that they can reach a larger audience. People walking around the mall can clearly see the advertising content of the video, which is conducive to the promotion of the brand, goods or services.
Indoor LED display
In the mall, there are also many LED displays used to play business advertisements. This LED display is usually close to the flow of people, many shopping malls also like to choose indoor LED display to promote their products, such as services, catering, cosmetics and so on. When consumers are walking or sitting down in the mall, FMCG advertisements on the display may arouse consumers’ direct interest, leading to the demand for immediate consumption in the mall.
Cylindrical LED display
LED cylindrical screen is also a common LED display in the mall. Flexible LED displays are often used to make cylindrical LED displays. Flexible LED display has the characteristics of good flexibility, arbitrary bending, various installation methods, etc., can meet the characteristics of personalized design, low power consumption, energy saving, etc.
Transparent LED screen
The window LED transparent screen is currently rare in the mall due to its high cost. However, LED transparent screens are often installed on the glass walls of jewelry stores on the first floor of many shopping malls. This LED display has a permeability of 60 to 95 percent. Seamless floor, glass curtain wall and window lighting structure. It is transparent and can restore the lighting and view of the glass curtain wall. It does not take up space and can also be landscaped and decorated. LED transparent screens can also be seen outside commercial center buildings in many cities.
With the development of the economy and the improvement of the technical level, it is believed that more types of LED displays will be applied to shopping centers, such as LED interactive displays and Rubik’s cube displays.
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